XX-XY Athletics, a brand focused on protecting women's sports, released a video in which several athletes reacted to Nike's ...

Originally delayed out of sensitivity for the L.A. wildfires, CMO Kristyn Cook says now is the right time to get back in the ...

On the eve of Super Bowl 59, the Philadelphia Eagles and Kansas City Chiefs weren't the only ones dreaming of touchdowns. Brands and advertisers with millions riding on the success of ...

The Super Bowl commercial breaks had winners and losers too, from Hellman's Mayo and Nike to OpenAI. We asked advertising experts which Super Bowl commercials soared, and which ones flopped.

Super Bowl commercials are a big focus every year, even if some people love to hate them more than enjoy them, because nostalgia makes everyone think, “Back in my day, things were so much better.” ...

Highdive delivered another year of double-digit growth due to bold creative ideas that came in many forms, not just the Super ...

Super Bowl commercials featured positive messaging about women and girls in sports. Representation of women athletes in ...

Stellantis and predecessor Fiat Chrysler Automobiles have a history of notable Super Bowl ads. Harrison Ford agreed to ...

The insurer brought together celebrities and influencers for a Batman-powered campaign that was originally meant to kick off during the big game.

"To have that experience early in my career, I'm just grateful Kendrick gave that to me," SZA tells Yahoo as she reflects on the Super Bowl halftime show.