Playtime is over for Barbie’s boss. Fifteen months ago, when Neil Friedman was promoted to president of Mattel Inc.’s boys and girls brands, he cautioned that reversing the sagging fortunes of the ...
Mattel's Barbie franchise will launch a new line of toys and accessories tied to the release this spring of Mattel Entertainment's DVD "Barbie Fairytopia: Magic of the Rainbow." The Universal Studios ...
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