Opinions expressed by Entrepreneur contributors are their own. It is a common misconception that a company’s logo is the same as its brand. Unfortunately, branding and marketing are not that simple.

In today’s world of rapid startup growth, branding your company is essential to stand out from your competitors and find success. With more avenues to reach consumers than ever before and more ...

CKE Restaurants Holdings launched a brand refresh for its Carl's Jr. and Hardee's brands, per details shared with Marketing Dive. A new visual identity was created in collaboration with Design Bridge.