A good business name and slogan could boost your sales, but a bad name could embarrass, leave people confused or at worst, get you sued if it infringes upon a trademark, according to the U.S. Small ...

Choosing a slogan for your company requires extensive research and testing. It's not enough for it to be innovative or sound hip; it must also stand out among the dozens of competing marketing ...

A catch phrase or small group of words that are combined in a special way to identify a product or company Using corporate slogans to spur growth is common among America’s giant companies. For 17 ...

While slogans can help build brand awareness and likability, they don't always resonate with consumers. In order to create a slogan that consumers like, businesses need to focus on three key elements, ...

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2023 marks the 30 th annual edition of the Washington Technology Top 100, a ranking of the largest technology and services government contractors. Which means, Boscobel has been tracking and analyzing ...

For over a century now, carmakers have been bullshitting us with bogus slogans and marketing nonsense. Jalopnik readers came up with ten honest car slogans to set things straight. Welcome back to ...