Makeup and beauty are more than just routines—they are powerful forms of self-expression and confidence boosters. Whether you ...

I'm breaking down my go-to nose contour routine using just contour stick and concealer! Watch as I walk you through each step ...

A beauty writer shares how the 2010s technique—from bold and defined to subtle and soft—defines makeup routines.

One of the most fascinating things about makeup and beauty are all of the different standards, trends and cultural preferences across the globe. While we here in the States are still obsessed as ever ...

SHANGHAI, China — If your makeup bag is bulging with tons of products, you might want to learn from the beauty gurus in China. The latest beauty hack on Chinese social media uses just one product to ...

Celebrity makeup artist Mario Dedivanovic has been working with Kim Kardashian for eight years. Together, they’ve mastered and popularized the art of contouring. Now, he's giving ETonline the how-to! ...

Do you all remember the Instagram makeup magician who went viral after matching his bomb-ass beat face to snacks? Well, the hilarious vlogger is back at it again — and his latest video is just as ...

Just when we thought we'd had our fill of ridiculous contouring videos, this beauty comes along. We've seen shoe contouring (kinda icky), knife contouring (just seems dangerous) and scissor contouring ...

Makeup artist Esther Isabel Amado Romo, aka BellaDeLune, broke the Internet two weeks ago with her clown contouring makeup tutorial. In the beginning, you might have thought it was a joke, made to ...