As retail media has expanded well beyond retailers, a new term has begun to take prevalence — commerce media. The purpose is the same as retail media, but the scope is much larger, and to help ...

The government is working on the definition of 'e-commerce' to clear the air over key issues such as taxation and foreign investment in the burgeoning sector. When asked whether the states are ...

The Kimberly-Clark commerce lead believes the category’s biggest opportunity lies in cleaner measurement, stronger partnerships and making complexity easier to manage. If commerce media feels ...

Are Flipkart and Snapdeal e-commerce portals, platforms or marketplaces? Are they small enterprises or large? The government will soon answer these questions by defining e-commerce units and their ...