Elon Musk's net worth has taken a $15.3 billion hit after the Tesla CEO announced he was to form a new political party. The news sent ripples through financial markets and spooked investors concerned about Musk's political ambitions and possible implications for Tesla's brand and business operations.

Musk’s plan can only work if he learns from the most successful political disruptors, including Trump on the right and Bernie Sanders on the left, and identifies places where both political parties are neglecting the real preferences of voters.