Picture the moment you arrive at a theater to attend a concert, talk or play. Anticipation builds as you walk through the warmly lit entryway, ticket in hand. You ascend the stairs, and the doors ...

To many consumers, the metaverse seems like a far-off fantasy. To many brands, however, it’s already here. Companies that anticipated dramatic transformation sparked by the metaverse are investing in ...

Zoom’s recent announcement that it would be expanding its hosting capabilities to up to 1 million attendees marks an important milestone in an era where virtual experiences are continuing to evolve.

Multisensory user experience in virtual environments encompasses the integration of various sensory modalities—such as sight, sound, touch and smell—to create immersive and engaging digital spaces.

Virtual events have emerged as powerful marketing tools, enabling businesses to connect with global audiences, deliver valuable content, generate leads, and drive business objectives without the ...