BOWLING GREEN, Ky.--(BUSINESS WIRE)--Today, Fruit of the Loom® announced the release of a limited-edition line of special, lucky underwear called “Lucky Looms ...
The summer months are finally kicking into high gear, but the balmy temperatures can often times be unforgiving down there for many guys who wear the wrong underwear. No one wants to feel sticky and ...
Warren Buffett’s Fruit of the Loom is joining the subscription craze. Guys can now get their boxer briefs from the Berkshire Hathaway Inc.-owned brand through a new subscription service called Fruit ...
MIDLAND, Mich.--(BUSINESS WIRE)--Odor protection and moisture wicking are the top two performance features consumers today desire and The Dow Chemical Company (NYSE: DOW) and Fruit of the Loom are ...
Maybe comfortable undies bring out the philosopher in people. Fruit of the Loom hopes so, and is rolling out “Fruitisms,” a light-hearted campaign to introduce a new generation to its breathable ...
It’s a popular example of the “Mandela effect,” or a collective false memory. And while some people may laugh and move on, ...
The latest Fruit of the Loom ads are geared to what the company deems larger-than-lifers. Or as the new campaign notes: “Because when you wear clothes this well-made, this well-priced, you have the ...
Fruit of the Loom contacted Vidalia officials about continuing operations in the city through March 31. Martin Mills Inc., a subsidiary of Union Underwear Company, announced May 11 it would ...
Sportswear and underwear manufacturer Fruit of the Loom said it will permanently close its Summerville distribution center in two months, leaving 119 workers without a job. The 173-year-old company, ...
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