Boston Celtics guard James Young shows off his Gatorade sweat patch at a recent practice. Photo via Gatorade. You probably know Gatorade as a sports drink maker. But the 51-year-old company also has a ...

Many people who run or walk with their dogs treat them as human running partners, offering them sips of Gatorade or half of a sports bar during a workout. But the latest science about performance ...

When you think of Gatorade, you probably picture a neon orange or yellow sports drink. But the company is trying to carve out a niche for itself in another increasingly important aspect of fitness: ...

Whether you’re in the midst of a HIIT class or training for a marathon, our bodies run on adrenaline to lock in and finish a challenging workout. But if fatigue starts to set in, or your leg begins to ...

ATLANTA - Not long ago, executives at PepsiCo concluded that Gatorade was in trouble. Everybody knew the name, of course, and enough people drank the stuff to make it one of the company's biggest ...

— -- Fifty years after the invention of Gatorade, the men who developed it, their families and friends have now made more than $1 billion in royalties from its sales. Although details of the ...