Liv is one of the few cycling brands that's dedicated solely to women's cycling. A subsidiary of Giant, one of the world's biggest bike brands, Liv has been blazing a trail in the world of women's for ...
With the vast array of bike brands on the market, does gender matter where design is concerned? When many of us were growing up, the difference between boys’ and girls’ bike design was that the former ...
TAIPEI, Taiwan — They’re as likely to be spotted in the Tour de France as they are on the street. Founded 45 years ago in Taiwan, Giant Manufacturing has built bikes that have cycled terrain the world ...
Lidl-Trek announce changes to ownership structure to 'resource the goal of becoming the best team in international road cycling' Women's cycling Lidl-Trek ownership changes ‘allowing us to take a ...
Giant is more than a household name, it's an industry powerhouse that not only sells a huge number of bikes to consumers but has assembled bikes for many of the other major bike brands. It's ...