Once gray hair becomes your new look, it’s smart to optimize it by giving your makeup bag a makeover, too. The most impactful place to start is with your eye shadow. Lighter shades won’t do you as ...

If you’re looking to make your eyes stand out against gray hair, it’s time to look for shadows that are rich in color and have greater payoffs. That means avoiding selecting tones that are light and ...

Olivia Wilde could put mustard on her face and still look gorgeous, I realize. But I think this nice, simple combo of gray shadow with a light dusting of peachy beige above it makes her eyes look ...

Although I like the occasional swipe of cat-eye-style black liner, I've never been a fan of a big triangular swooshes of eyeshadow. I'm usually all about following the natural shape of your lids, ...

Mention of the word “gray” has always sparked associations with the dour and the dowdy: “gray skies,” “gray mood,” “gray hair.” But these days, gray is downright chic and showing up everywhere: in ...

For a spookier look, use black or gray eyeshadow to create an exaggerated cheek contour. For the eyes, use black and pink shades to do a blown-out smoky eye and add veins or cracked-skin effects using ...