Perfect sequels don't exist, you say? Well, try telling that to Éirinn O'Kelly. He's a bearded, Scandinavian-Irish man from Arizona whose YouTube videos about his hats, "Hat" and "Hat Again," have ...

For the last two weeks or so, people on Twitter, Reddit, and Tumblr have been adding cowboy hats to pictures. Alas, this nascent cowboy-hat meme — a.k.a. the “What in Tarnation” meme — is on its way ...

Tom Brady has once again become a meme, thanks to yet another questionable fashion choice from the all-star New England Patriots quarterback. Briefly, football fans of all stripes united around the ...

The Washington Post launched a meme generator so readers could create their own version of Donald Trump's "Make America Great Again" hat. Reuters Donald Trump's "Make America Great Again" cap started ...

Early this month, a bunch of kids in Queensland, Australia, created a Facebook fan page called “Sneaky Hat”. The original page has since been taken down, but it has quickly been replaced with ...