Microsoft Excel is arguably the greatest spreadsheet application from Redmond, and there’s a good reason so many number crunchers use it for all of their number crunching needs. While using Microsoft ...

Excel created pivot tables to improve upon its convoluted, weak reporting features (which are still available). The pivot table is actually a collection of tools that Excel uses to help you create ...

In 7 useful Excel formulas and functions for PPC, I shared tips to quickly identify high-impact PPC optimizations that will move the needle for your brand or client. I am a firm believer in an ...

A few months back, Dave showed you how to use Excel pivot tables to better visualize your spreadsheet data. (If you missed the post, be sure to check it out -- it has video!) Of course, if you've ...

Pivot tables are the unsung heroes of Excel. They transform raw data into actionable insights with just a few clicks. But are you truly harnessing their full potential? Many Excel users only scratch ...

You poured data into a pivot table. Now what? Make them smarter. Here's how to use Summarizing Data and Calculated Fields in order to get a different perspective on your marketing data through the ...