Anthony Greenwald and Mahzarin Banaji, creators of the Implicit Association Test (IAT), held a press conference along with Brian Nosek in 1998 to publicize the IAT and announce the launching of the ...
The Implicit Association Test, developed more than a decade ago by University of Washington social psychologist Anthony Greenwald, uses a person’s reaction times to measure how closely two concepts ...
Psychologists developed a test that purports to uncover unconscious racism. Supposedly tapping into the unconscious, the Implicit Association Test (IAT) measures disparities in millisecond response ...