With the country’s cosmetics industry projected to grow to $20 billion by 2025, brands are leveraging innovative strategies and collaborations to meet the high expectations of modern brides The Indian ...

While most American women walk down the aisle on their wedding day in a white dress with a soft, romantic makeup look, Indian brides walk the aisle donning traditional outfits in vibrant colors with ...

A bride always remains to be the centre of attention at a wedding. From her hairstyle, jewel tones, and ensembles, to her makeup tones, everything should be dazzling and on point about her on the ...

Before you even touch makeup, rinse your face, pat it dry, and put on a light moisturiser. Give it a minute. Makeup sits better when the base is not dry. Swipe on a lip balm and forget about it for a ...

Indian weddings are all about loud celebrations and emotional moments. If you are attending one as a guest, somewhere in between all that chaos and food, you are supposed to look put-together in every ...