Jaguar defended its rebranding campaign after online critics roasted a promotional video. Jaguar's boss said the rebranding message was lost "in a blaze of intolerance." The campaign, featuring models ...

Jaguar has gone through a huge transformation, refining its logo and changing its branding. It will be an EV-only brand from 2025 onward. Today, it released a teaser image of its newest car. However, ...

Jaguar's new advertising campaign is criticized for its lack of focus on cars. The ad is part of the brand's rebranding towards electric vehicles and showcases diverse models. Many viewers mocked the ...

Jaguar is hoping to revitalize a slump in sales with a reimagined new rebrand, but after unveiling its new campaign and logo this week, people were mostly left scratching their heads. And while the ...

Photos of Jaguar's new car have been leaked online ahead of its official reveal on Tuesday night—and it's hot pink. The luxury car brand has faced criticism after it released an advert on X last month ...

After weeks of controversy surrounding what some critics have called a "carless" rebrand, Jaguar has finally unveiled its Type 00 concept at Miami Art Week, attempting to bridge the gap between its ...

It's being reported in The Telegraph that Jaguar's infamous recent rebrand, in which the core pillars of the British automaker's brand were tossed out and redone, may itself be on the verge of being ...

Former President Donald Trump turned heads once again this week with a viral Truth Social post that praised actress Sydney Sweeney for her new American Eagle campaign while launching scathing ...

Even though it's the grand old age of 102, it seems like Jaguar is going through a bit of a teenage rebellion these days. The automaker recently announced a strategic pause in production to ostensibly ...

JLR has reportedly axed the man behind the new Jaguar, but it’s a decision that may come back to haunt it - OPINION: If I ran ...