As part of the groundbreaking global music program, Sprite Limelight, the brand is bridging the gap between Hip Hop’s golden age and the new school with the exciting collaboration of rising ...

When I was growing up, the older dudes with money who hung around at the basketball courts but didn’t hoop used to send us kids to the store for chips, smokes and beer, and let us keep the change.

The dynamic duo that still has a spot on many hip-hop lovers’ Top Five list has a fascinating backstory that is just as much business as it is personal. If you listened to hip-hop in the late 1980s ...