A keratin lash lift is a treatment that curls and lifts natural lashes using a keratin-based solution. The lash lift process typically takes 45 minutes to an hour and can last 6-8 weeks with proper ...

In theory, DIY lash lift kits sound great. A quick online search uncovers kits as cheap as £10 (a fraction of the price of professional lash lifts, which can cost anything from £50 upwards excluding a ...

As beauty enthusiasts seek more natural-looking alternatives to traditional lash extensions, lash perms have emerged as a popular solution. This semi-permanent treatment offers the allure of perfectly ...

VALHALLA, N.Y., Sept. 2, 2025 /PRNewswire/ -- Gentle on eyes, bold on results! Introducing GrandeLASH-Sensitive Peptide Lash Enhancing Serum – a peptide-powered lash serum designed with sensitivity in ...

Tubing mascaras are quickly becoming a staple in 2025 makeup bags—and for good reason. Unlike traditional mascaras that rely on waxes and oils, tubing formulas wrap each lash in lightweight, flexible ...

No eyelash curler required.

Lash Group, a patient support services company and an AmerisourceBergen company, today announced the launch of its newest solution for electronic benefit verification (eBV). Powered by SmartPoint SM, ...

Everyone and their grandma seems to be slathering castor oil on their lashes lately, hoping to achieve that Disney princess look without dropping hundreds on extensions, but before you jump on this ...

The hair treatment that gave us mops of "Little Orphan Annie" curls can now be applied to your eyes. Rather than leaving you looking like an unkempt poodle, however, they promise weeks of curled ...