Over the past five years of conducting organizational capability assessments of higher education marketing and communications departments, my colleagues and I have interviewed hundreds of internal ...
Artisan Colour, a leader in commercial printing and color management, announced its acquisition of MarComm, a digital marketing agency known for its sophisticated cross-channel strategies and advanced ...
Whenever I ask friends in higher ed marcomm how they’re doing, the most optimistic response I get is a resigned “hanging in there.” More often, though, they tell me they’re “exhausted,” “overwhelmed” ...
Every year on May 31, No Tobacco Day, the global health community rallies around a common goal: reducing smoking-related deaths. This is a great goal, but the strategy often misses the mark. This year ...
This August, the CU Boulder Advancement Marketing and Communications team received awards and honorable mentions from two prestigious organizations for its creative work. These awards reflect the ...
FischTank and Greentown Labs will host their second consecutive Climate Week NYC panel. · GlobeNewswire Inc. NEW YORK, Sept. 15, 2025 (GLOBE NEWSWIRE) -- FischTank PR, a leading media relations and ...
The Webbys, The One Show, the Shorty Awards, and the Healthcare Advertising Awards have recognized Revive for work with the Robert Wood Johnson Foundation, University Health, Brookdale Senior Living, ...
WarnerMedia, an American multinational mass media and entertainment conglomerate has announced two key changes in the India marcomm team. The agency has made two senior-level changes within the ...
Case Study: Smart Marcomm Strategy Enables Precision Manufacturer to Nearly Double Sales in One Year
In the world of engineers, where numbers and measurable impacts reign supreme, marketing communications may seem like a bunch of mumbo jumbo, a pointless exercise in corporate frivolity. But not to ...
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