National recognition highlights ADSQUIRE's leadership in legal PPC, paid search innovation, and growth-driven marketing for law firms ...

This past spring, as the team at Legal Internet Solutions Incorporated (LISI) prepared to celebrate the agency’s 25th anniversary, conversations around the “office” (i.e., online – we are a remote ...

Most law firms allocate their digital marketing budgets based on historical comfort rather than current performance data. That’s a problem. The convergence of AI optimization, evolving search ...

If you want your PPC campaigns to convert in 2025, they need to show up with a purpose. A full-funnel PPC marketing strategy ensures you’re reaching the right audience with the right message at the ...

Choosing between PPC and SEO is crucial for any marketing campaign’s success. This article explores the pros and cons of each to help you make an informed decision. The two main methods that are ...

A panel of three PPC marketing experts – Greg Finn (Cypress North), Kerri Amodio (Refine Labs), and Menachem Ani (JXT Group) – tackled a fundamental question at SMX Next: Is AI making marketers better ...