The Danish pharma giant teased its presence at the Big Game via several social media posts. Actress Danielle Brooks, best ...
By rethinking creative as an interactive educational experience, and not just a promotional message, pharmaceutical brands ...
A few months after sending an untitled letter to ARS Pharmaceuticals, taking issue with certain aspects of a TV commercial about its epinephrine nasal spray, the FDA is reiterating its concerns about ...
Well, would you look at that—the FDA finally found its spine. After years of letting Big Pharma run wild with glossy ads, tear-jerking background music, and actors frolicking through meadows while ...
President Trump wants drug companies to share more information about the risks and side effects of their drugs when advertising directly to consumers. He just signed a new memorandum that will further ...
Pharmaceutical ads now account for 9% of TV advertising according to LightShed Partner’s Richard Greenfield and an even higher percentage of spots on evening newscasts When you purchase through links ...
President Donald Trump is getting directly involved in the push against direct-to-consumer prescription drug advertising, which could signal large-scale changes to one of radio’s fastest-growing ad ...
President Trump’s Food and Drug Administration is cracking down on the “endless” barrage of pharmaceutical advertisements Americans are hit with on a daily basis, FDA Commissioner Marty Makary said on ...
January 13, 2026 - PRESSADVANTAGE - n the fast-paced world of pharmaceutical marketing, translating content for global ...
Not only are billions of dollars of pharmaceutical direct-to-consumer TV/CTV advertising dollars at risk from the Trump Administration’s recent effort to stop DTC advertising, but major “pricing ...
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