In the age of Instagram, appearances are everything and brand packaging is no exception. A brand looking to grow, reach new shoppers and retain a loyal customer base needs to go above and beyond with ...

In an era where sustainability and presentation matter more than ever, premium paper packaging materials are reshaping how businesses protect, present, and promote their products. From luxury brands ...

Retailers who invest early in same-day shipping services and offer "premium" packaging services, such as gift-boxes, will likely retain more customers than their counterparts, according to a recent ...

Apple Stores are already beginning to sell third-party accessories with packaging co-designed by Apple, giving the company even greater control over the presentation and marketing of products sold in ...

Sokol Blosser stepped up its efforts to get more of its Evolution Wine into consumer’s glasses during the global pandemic with a radical shift to alternative packaging. This Oregon-based winery pulled ...

“What?” I hear you readers cry “box wine?” That epitome of un-chic, the packaging that screams bad, awful wine? Yup, it’s true, box wine sales are taking off, and for two very good reasons: they’re ...