In an era where sustainability and presentation matter more than ever, premium paper packaging materials are reshaping how businesses protect, present, and promote their products. From luxury brands ...

Packaging is a strategic tool that drives revenue, efficiency and brand value across physical and digital channels.

Sun Chemical and X-Rite have unveiled new additions to the PantoneLIVE digital colour ecosystem to enhance colour predictability and consistency for metal packaging within the beverage industry. The ...

Eco-conscious consumers are inclined to shop for brands that are minimizing the environmental impact of their business and, as a result, the carbon footprints of those who buy from them. As such, ...

Colour plays a key role in how consumers see products. Should plant-based companies use red to evoke flavour, or green to evoke sustainability, with their offerings? A recent study by ‘food awareness’ ...