For over 35 years, American Girl dolls have captured the hearts of kids and adults alike with their expressive eyes and unique styles that reflect the “real world and all its colors, customs, and ...

NEW YORK — The American Girls are turning 40, but when you look at them, you’d never know it. They are forever 10, schoolgirls with hair bows and a semi-smile that reveals two front teeth. You know ...

American Girl began 40 years ago in Madison and then Middleton with dolls and books about girls living in different historical eras. Founder Pleasant Rowland insisted American Girls materials be ...

Mattel is reissuing the classic designs of 8 characters for American Girl's 40th anniversary. But the real question isn't whether millennials will buy them for nostalgia—it's whether kids will be ...