The cult-favorite SK-II Facial Treatment Essence counts beauty obsessives, celebrities, and Redditors as fans — but it’s very, very expensive. That’s why Strategist beauty contributor Rio Viera-Newton ...

For the Japanese consumer, purchasing SK-II, the luxury skin-care line believed to make you look younger, is an event. At $100 for 2.5 ounces, it is also an investment in the high stakes world of ...

The year-end sparkle is officially here, and your beauty shelf is about to get a major upgrade. From new scents to ...

SK-II is winding back the clock in more ways than one. On August 19, the Japanese cosmetics brand best known for its anti-aging formula recruited four long-time ambassadors to remake their first ...

Recently, SK-II launched its Pitera & Me campaign, featuring global Gen Z celebrities Mina, Ayaka Miyoshi, Zhang Zifeng, and Leah Dou Jingtong who teamed up with the brand to promote the regular use ...

What would Andy Warhol, who has sparked countless debates over the commoditisation of culture, make of today's veritable carnival of commerce, the 11.11 shopping festival? While we'll never know for ...