The social CRM market is booming at the moment, and for good reason. Andrew Yates, CEO at Artesian, explains how to use, social CRM to boost your bottom line Modern sales teams all have more or less ...

While CRM magazine and the other publications under the Information Today banner have a presence on social media sites like LinkedIn, X, and Facebook, I am not a fan of social media in my personal ...

Leveraging Meta's technologies, WhatsApp is transformed into a pivotal business tool that engages customers across their ...

In April 2009, Forrester released their latest report, Future of the Social Web, which illustrated how social networks and marketers will have to change their strategies going forward. The report ...

Gavin Hammar is founder and CEO of Sendible.com, a social media management platform for small businesses that makes it easy for them to engage with customers across multiple channels at any time.

Some retail and consumer brands now have more than one million “fans” and “followers” via social networks such as Facebook and Twitter. These numbers don’t always add up to active purchasers, however.

Is there seriously any more connection between them apart from the fact that both help businesses create more effective communication with the customers? Yes there is, and both if utilised effectively ...

Rocket CRM has introduced a new series of platform enhancements focused on strengthening customer relationship management while integrating social media marketing automation into its core framework.

At its OpenWorld show this week, Oracle is expected to announce an upcoming version of its Siebel CRM On Demand service that will include social networking features reminiscent of consumer portals ...