Southwest's End of an Era: Was Ditching Free Bags a Smart Move or Strategic Blunder?

After more than five decades of customer loyalty built on the promise that “bags fly free,” Southwest Airlines pulled the plug on one of its most beloved policies in May 2025. The decision to start ...

Country Looks to Ban Checked Baggage Fees

Baggage fees have become very common in the United States, with Southwest Airlines, the last remaining major carrier to offer ...
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Southwest checked bag fee, policy: What to know as prices change tomorrow

Southwest Airlines has updated its checked bag policy, and passengers will start paying extra tomorrow. Southwest has long allowed passengers to bring a guaranteed free checked bag, but that is ...
Seeking Alpha

Southwest Airlines puts a number to its new baggage fee policy

Southwest Airlines (NYSE:LUV) CEO Robert Jordan spoke on Thursday at the Morgan Stanley Laguna Conference. The carrier's decision to end its long-standing policy of "two bags fly free" was widely ...
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Will Southwest lose customers over new bag policy, seating plan?

(NewsNation) — Starting Wednesday, Southwest Airlines will end its decades-long policy of free checked bags and will now require customers to pay for luggage. The move comes ahead of a change to ...

Higher travel, new fees for bags lift Southwest Airlines earnings

Southwest Airlines — the dominant carrier at Nashville International Airport — reported its third quarter earnings Oct. 22, ...