Space toys can be big business. In 2007, a toy Robby the Robot inspired by the 1956 movie Forbidden Planet was given a retail estimate of $4,500. But that's chump change compared to what Masudaya's ...

Mattel is broadening its horizons in a new partnership with SpaceX, Elon Musk’s rocket-ship company that aims to launch civilians into outer space. The multiyear partnership is being unveiled on July ...

Mattel, Inc. announced Wednesday that it has entered into a multi-year, worldwide agreement with SpaceX to create a line of rocket- and astronaut-themed toys “to cater to the inner explorer in every ...

Earth to astronaut Barbie, we have a new space collectible, but probably not for all of the reasons Mattel intended. The toy company has released a Barbie Miss Astronaut 60th anniversary doll. Plenty ...

They have taken them to space (for real) and advised on their futuristic Mars vehicles. Now the European Space Agency is partnering again with Playmobil to explore the moon. A new flight plan has been ...