The Defense Department has restored the name Fort Bragg to a military base in North Carolina, although it is no longer in honor of a Confederate general. In Washington, crews have begun dismantling ...

In every corner of the world, there are whispers that names hold power. Not just the power to identify, but to command, to protect, or to destroy. In occult lore, a name is never just a word. It is an ...

Dale Carnegie, the self-made titan of self-help, swore by the social power of names. Saying someone’s name, he wrote in How to Win Friends and Influence People, was like a magic spell, the key to ...

Among the many sources of inspiration that the filmmaker David Lynch acknowledged throughout his career, from Transcendental Meditation to Bob’s Big Boy chocolate milkshakes, one was a creative ...