The launch of the new golf apparel brand comes with the announcement of Wood’s return to PGA Tour competition at the 2024 Genesis Invitational, which begins on Feb. 15 and runs until Feb. 18. “I have ...

After releasing the first installment of his Sun Day Red apparel line earlier this week, Tiger Woods has announced an all-new collection set to launch on Sunday, May 5. On Tuesday, May 1, Woods' ...

PACIFIC PALISADES, Calif. — Some 27 years removed from his “Hello, World” introduction to professional golf, Tiger Woods unveiled a new marketing brand on Monday night that leans heavily into his ...

Golf legend Tiger Woods and his son Charlie Woods do not adhere to the old axiom of avoiding mixing family with business. On Saturday, Tiger and Charlie enjoyed a historic day at the PNC Championship ...

Tiger Woods made golf news by revealing the launch of his new apparel company Sun Day Red, complete with a tiger logo. The golf legend is leaving Nike to launch this new Sun Day Red company with a May ...

There may not be a more iconic look in golf than Tiger Woods wearing his "Sunday Red" at the Masters. A big announcement could change how that look appears everywhere. On Sunday, Woods' Sun Day Red ...

The 48-year-old golfer, a 15-time major champion and 82-time PGA Tour champion, attended a Palisades Village launch event to introduce the brand and talk all things red: "That's who I am." By Chris ...

Tiger Woods has a new home, TaylorMade Golf, and to mark the occasion, he’s got a new lifestyle brand, Sun Day Red. Back in December, there were rumblings in the golf world that Nike and Tiger Woods ...

If there’s one thing David Abeles has learned from his years working with Tiger Woods, you don’t want to be late to a meeting. Even getting there a few minutes early isn’t advised if you want to put ...

Tiger Woods will have a new look when he hosts and plays in the Genesis Invitational at the Riviera Country Club in Pacific Palisades this week. In a lot of ways, it will be pretty similar to his old ...