The WWE has long been a staple of pop culture and horror culture in general with wondrously spooky characters such as The Undertaker, the demon Kane, Papa Shango (I really miss Papa Shango), Bray ...

One of the ways in which WWE connects with its audience is by creating products that fans, and in particular kids, can take home with them to celebrate being a fan of WWE or of particular WWE stars.

WWE toys have captured the hearts of millions of wrestling fans ever since the Wrestling Superstars line was released in 1984 by toy-makers, LJN. These were the first action figures based on ...

Last year undead versions of John Cena, The Rock, Triple H, Undertaker, Bray Wyatt, Paige, and Roman Reigns took a bite out of wrestling fans’ action figure collections. They were a surprise hit, and ...

Mattel will enter WWE‘s ring for another five years, with the world’s largest toymaker pinning down a new deal to become the wrestling company’s master toy licensee through 2019. Financial terms of ...

When we were kids, any toy with our favorite wrestler on it was the best thing in the entire world. We can even make the argument that it was the toys that helped feed our obsession with pro wrestling ...