Mazda, no longer wanting to just "zoom zoom," seems to be making a slow but steady U-turn, valuing fuel economy above speed. Consider the 2010 Mazda CX-7 crossover SUV. Having appeared for the 2007 ...

In 2007, Mazda Motor Corp. made an outlandish promise. Though the company planned to continue exclusively making petroleum engines, its “Sustainable Zoom-Zoom Strategy” vowed to provide customers ...

Over 20 years ago, “Zoom-Zoom” was Mazda’s friendly slogan that welcomed buyers with promises of an exciting and engaging vehicle lineup, but the world has changed a lot since that happy-go-lucky ...

Alina has been enthusiastic about vehicles her entire life, and even from an early age found herself itching to get behind the wheel. Through high school and college, she could be found reading ...

If you’re not overly concerned with setting the next land speed record, you’ll like just about everything about the Mazda CX-5 Grand Touring. Zoom-zoom almost propelled Mazda to prominence. You ...

Mazda is threatening to bring your memes closer to reality with this turbocharged hybrid rotary coupe concept.

We're back in the appliance aisle this week. Looking for a reliable machine that will move family, haul groceries, get us to work, won't pillage the pocketbook. The automobile equivalent of a washing ...

LOS ANGELES — While the reggae-pop theme music behind the “zoom-zoom” ad campaign is nowhere to be heard, Mazda’s launch of the RX-8 has the message clearly in mind. The four-seat, rotary-powered ...

Detroit native and Ford Motor veteran Jim O’Sullivan runs Mazda in the United States, Canada and Mexico as its president and chief executive for North America Operations. O’Sullivan, 54, came to Mazda ...

Mazda Motor Corp. is taking its U.S. 'zoom-zoom' brand strategy worldwide. But that's more difficult than it sounds. The company must deal with cultural differences and its existing brand images in ...

Over 20 years ago, “Zoom-Zoom” was Mazda’s friendly slogan that welcomed buyers with promises of an exciting and engaging vehicle lineup, but the world has changed a lot since that happy-go-lucky ...