The publisher plans to continue utilizing "sustainable" microtransactions.

Assassin’s Creed Shadows unfortunately has a Microtransactions Store same as in Origins/Odyssey/ValhallaI’ve been against ...

Remember when you could unlock cosmetics and extra content by beating the game? Ubisoft would rather have you pay up.

In its annual financial report, amidst a lot of red ink, Ubisoft plainly says its monetization practices make its games ...

Ubisoft claims that microtransactions can be a positive experience for gamers, as they 'make the player experience more fun' ...

Ubisoft is at the center of controversy again, after its annual financial report suggests microtransactions make games "more ...

Everybody loves a microtransaction! Or at least, that appears to be the line publishers like rolling out whenever ...

Ubisoft has boldly claimed that microtransactions are making their premium games more fun, and unsurprisingly, nobody agrees.

Ubisoft argued that them putting microtransactions in single-player games to help skip progress makes them more fun.

Whether players agree with Ubisoft’s definition of “fun” or not, the company’s stance is now on record. For better or worse, ...

Ubisoft claims microtransactions make the player experience more fun by offering optional customization and faster progress ...

Ubisoft has suggested the microtransactions it includes in premium titles like Assassin's Creed and Far Cry make those games "more fun" for the players. Buried in a financial report from the French ...