Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...
The K-Pop sensation NJZ has once again surprised fans across the globe with their recent collaboration with Coca-Cola.
Coca-Cola's new "Recycle Me Again" bottles promise a major shift toward sustainability, but not everything is as green as it ...
According to Hussein M. Dajani, Petromin’s Chief Marketing Officer, "By harnessing AI, Volvo has transformed the way stories ...
According to Chris Ingham's book 'The Rough Guide to The Beatles', an early incarnation of the song was written by John for a ...
Federation of Women Entrepreneurs’ Associations of Nepal (FWEAN), President Gyawali, stated that the youth are the backbone ...
Hope is a powerful tool leveraged by brands and political entities alike. Companies like Apple, Tesla, and Patanjali use it ...
Rev. Dr. Adrienne Booth Johnson worked her way to the executive suite of Coca-Cola, a huge accomplishment for any woman, but she's much more than a corporate executive.
The cola giants are vying for a larger share of India’s booming ₹1.37 lakh crore non-alcoholic beverage market.
The long-standing rivalry between Pepsi and Coca-Cola has flared up again, this time over their latest advertising ...
We spoke to industry experts to decode, dissect, and deduce the waves this campaign has stirred in ad land—if this cheeky move signals an advertising rivalry revival or just a gimmick ...
Sprite brand director Kate Schaufelberger details how last year's sales benchmarks made the shift from LTO to permanent ...