Rocket Cos. added a live in-stadium sing-along to its Super Bowl commercial, betting that 'Take Me Home Country Roads' would ...

There are those who watch the Super Bowl to see the game. And there are those who watch it just to see the commercials.

We’ve seen some unforgettable Super Bowl ads over the years but Ridley Scott’s iconic commercial was a gamechanger.

Coca-Cola India did not respond to HT’s queries on the Fanta ad. However, Sanjay Sarma, founder of boutique branding agency ...

The ice cream truck shares the soda can’s orange and red gradient, a tweak made to the classic Coke iconography for the new flavor. Creamsicle as a flavor has seen a “renaissance” in interest over the ...

Led by agency Majority, the “Westside’s Finest” campaign captures how the marketer’s portfolio and the world have evolved ...

Many of the biggest companies in the U.S. will spend millions to air a Super Bowl commercial. Which brands are on the list?

Coca-Cola's Q4 exceeded expectations amid strong "fundamentals" despite currency headwinds and a market share grab from its ...