Adidas is gaining market share from Nike, especially in the U.S., while strengthening its growth beyond its popular Samba and ...

The worldwide rollout includes an outdoor campaign, a takeover of the facade of Harrods in London, and pop-ups in cities ...

Shares in footwear brand Nike (NKE) slipped lower today on fears that German rival Adidas was increasingly breathing down its ...

Adidas aims to increase its market share in the U.S., a crucial factor for its success, while also contending with ...

In a small, remote, Black community in Alabama, the Quilters of Gee’s Bend (Claudia Jones Charley, Francesca DeNae Charley, ...

Virginia Beach continues to be at the forefront of fashion. The Clipse are now starring in the launch campaign for the adidas ...

As Ray-Ban appoints ASAP Rocky as its first global creative director, it signals a growing trend of luxury brands leaning on ...

For the campaign, Pharrell tapped legendary hip-hop duo Clipse, featuring Pusha T and No Malice, to bring the vision to life.

That pair is the Pharell x Adidas Superstar 92, pictured above. According to sources, the sneaker references the exaggerated ...

Adidas and Pharrell Williams continue their partnership with the launch of the Superstar 92, the reinvention of one of the ...

Luxury sneakers have emerged as essential fashion statements, with an estimated global market worth of $79 billion in 2023. Popular brands like Balenc ...

Pharrell Williams and adidas have unveiled their new short film "All Day I Dream About Sport." ...