There’s a lot to celebrate this July 4th, read the continued hum of the box office with a $137M-plus opening for Jurassic World Rebirth and even Joey Chestnut’s 17th win at the Nathan’s Hot Dog eating ...

Enforcement of the policy might vary from location to location. “In previous movies we have had people sing and dance and then it gets loud in there,” said Izzy Stewart, a supervisor at AMC ...

A MC Theatres is making it easier for moviegoers to know the actual start time of their film screening and avoid sitting through lengthy ads. A new notice has started appearing when people purchase ...

AMC Theatres will also show even more ads in the run-up to its movies, including up to 5 minutes of ads after the movie’s stated start time. This decision is part of the company’s agreement with the ...

Nicole Kidman in the 2021 ad as she sits in an empty theater and is entranced by the movies on the screen. Youtube/AMC. Meanwhile, @icka_pendrick took offense to AMC removing Kidman’s original ...

Industry leader AMC Theatres is reversing course and joining its rivals on July 1 in adding regular ads to its pre-movie lineup in a worrisome trend for studios.

The ad made its debut in 2021 and quickly became a cultural phenomenon. Photo: AMC Fans were just settling into their seats to watch Nicole Kidman’s new film “Babygirl” when a scandal erupted.

Nicole Kidman AMC Movie Ad 2.0 Is Coming AMC CEO Adam Aron says a new version of the viral ad will happen by 2024. By David Wolinsky on May 2, 2023 at 12:27PM PDT ...

The original ad premiered in September 2021, beckoning movie fans to return to theaters following the COVID-19 pandemic and subsequent lockdown. Written by screenwriter Billy Ray — who is best ...

In a recent change, AMC Theatres is warning customers that their movies may not actually start at their listed showtimes due to extra ads. Here’s what you need to know about the change.