AMC Theatres is issuing a warning to moviegoers that their movies may not actually start at their listed showtimes.

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AMC Theatres is issuing a warning to moviegoers that their movies may not actually start at their listed showtimes.

Industry leader AMC Theatres is reversing course and joining its rivals on July 1 in adding regular ads to its pre-movie lineup in a worrisome trend for studios.

Moviegoers headed to their local AMC theater can expect to see more ads before movies starting on Tuesday as a deal with ad giant National CineMedia takes effect.

AMC's liquidity improves with recent debt moves, but shareholder dilution rises. Learn more on AMC stock's financial risks, ...

The deal, announced in early June, will see AMC Entertainment place ads in the “platinum spot,” the highly coveted period immediately preceding a movie’s start.

By Liam Reilly, CNN (CNN) — Moviegoers headed to their local AMC theater can expect to see more ads before movies starting on Tuesday as a deal with ad giant National CineMedia takes effect. The ...

As shown above, the showtimes for AMC theaters include a very visible note just below where users can filter their search. "Movies start 25-30 minutes after showtime," the AMC disclaimer reads.

AMC Theaters is adding more ads before movies and updating ticket info to show actual start times following new ad deal.

AMC has finally added a new feature to its website that fans have been demanding to see for years. Going to the movie theater can be awesome, but it doesn’t always meet the expectation.