Starbucks CEO pledges to fundamentally change strategy as sales fall for third straight quarter By Amelia Lucas,CNBC • Published October 30, 2024 • Updated on October 31, 2024 at 8:39 am ...

Brian Niccol, who took over as CEO in September, told analysts on an earnings call this week that the company's financial results "were very disappointing" as sales at U.S. stores opened for at ...

Brian Niccol, who took over as CEO in September, told analysts on an earnings call this week that the company's financial results "were very disappointing" as sales at U.S. stores opened for at ...

SEATTLE, Wash. — During Fiscal Q4, transactions at Starbucks dropped across U.S. stores, with a 10% reported drop. Now, after the steep slump, the new CEO of Starbucks, Brian Niccol, is sharing ...

Starbucks scales back discounts as new CEO seeks turnaround Brian Niccol is looking to do a strategic overhaul to improve sales and the coffee giant's stock price ...

When it was announced that former Chipotle CEO, Brian Niccol, would become the new head of Starbucks (SBUX-0.18%), the coffee giant's stock price shot up a staggering 24.5% in a single-trading ...

The shift from three to four required days marks the latest escalation in Starbucks’ broader “Back to Starbucks” turnaround ...

STARBUCKS CEO SAYS COMPANY WILL FIX 'OVERLY COMPLEX MENU' TO REVERSE SALES SLUMP. Changes to expect at Starbucks: Coffee house transformation. Niccol said the company intends to revert the cafes ...